Spenco Footwear Now Sold Under Texas-Based Waco Shoe Company

Shoe conglomerate’s brands include well-established line of high-quality, orthotic-driven footwear

WACO, Texas (July 8, 2020) — For over half a century, the name Spenco has been synonymous with advanced insoles, first aid products and premium orthotic footwear. Maintaining that legacy, two former Spenco executives purchased the footwear assets to offer the full line of Spenco Footwear through the new entity, Waco Shoe Company.

“While working for Spenco Medical Corporation, I helped launch the first sandal in 2010 and watched the brand grow into a full line of sandals, shoes and slippers,” said Jeff Antonioli, co-owner of Waco Shoe Company. “I knew that when the company was being sold, I had to keep the popular footwear line alive and growing.”

Antoniloi and Brad Granger, the former vice president of global manufacturing and business development for Spenco Medical Corporation, established the Waco Shoe Company under which the Spenco Footwear brand is now sold. Each pair of Spenco shoes has the patented Spenco insole with its full-contact support, deep-heel cupping, orthotic arch support, metatarsal dome and cushioned forefoot. In less than three years, Waco Shoe Company has doubled its sales of Spenco Footwear.

“In orthotic footwear, Spenco is truly unrivaled. It’s the only product suitable for all foot types, providing the unique combination of total contact support and cushioning,” said podiatrist Nicholas Pagano of Barking Dogs Foot and Ankle Care in Plymouth Meeting, Pennsylvania. “This level of support and the health benefits that Spenco Footwear provides is similar to a custom-grade, medical orthotic.”

Waco Shoe Company, which got its name from its headquarters and hometown where Spenco Medical Corporation thrived for decades, continues the company’s rich history and legacy as a pioneer in orthotic insoles. “Spenco Footwear is an integral part of our company, which focuses on foot health, comfort, fit and style,” said Granger. “Waco Shoe Company has also added the Revitalign, Ironsport and Ironman brands to round out our portfolio.”

Waco Shoe Company products are available online at QVC, HSN, Amazon and Zulily, as well as locally at running stores, fine family shoe stores and many foot and ankle medical centers. Waco Shoe Company footwear was recently featured on ABC’s Good Morning America.

About Waco Shoe Company: Waco Shoe Company’s mission is to create quality footwear that feels great all day. Under the brand names Revitalign, Spenco Footwear, Ironsport and Ironman, the Waco, Texas-based company offers men’s and women’s sandals, shoes and slippers designed with innovative, comfortable and orthotic-driven insoles. Waco Shoe Company footwear is available online at QVC, HSN, Amazon and Zulily, as well as locally at running stores, fine family shoe stores, and many foot and ankle medical centers. Learn more at WacoShoeCompany.com.

The Marlin Democrat

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